News date: 5 February 2026
Ilyashev & Partners Law Firm has provided legal support to Hyundai Motor Europe GmbH, the European division of the world’s fifth-largest automobile manufacturer, in connection with the implementation of a new distribution model in Ukraine.
Ilyashev & Partners’ Antitrust and Competition Practice team conducted a comprehensive review of a complex distribution documentation package, assessing the compliance of the proposed contractual arrangements with the requirements of Ukrainian competition (antitrust) legislation.
The scope of work included:
- reviewing key contractual provisions for compliance with Ukrainian antitrust laws;
- identifying potential competition risks and providing recommendations for their mitigation;
- assessing practical aspects of implementing the distribution model in the Ukrainian market, taking into account local regulatory requirements;
- providing comprehensive legal support to ensure the safe implementation of the client’s business model.
Ilyashev & Partners’ team provided Hyundai Motor Europe GmbH with a thorough legal assessment and practical recommendations on adapting the documentation, enabling the minimization of legal risks associated with operating in the Ukrainian market.
The project was led by Oleksandr Fefelov, Partner, Head of Antitrust and Competition Practice at Ilyashev & Partners, together with Alina Borovets, Attorney.
Hyundai Motor Europe GmbH is the European division of Hyundai Motor Company, a South Korean automotive manufacturer founded in 1967 and one of the world’s largest automobile producers, responsible for the distribution and sale of Hyundai vehicles across the European market.